If you need an SEO Specialist who actually delivers on the hype, Gregor is your guy. We’ve worked with him across a wide range of industries and the feedback from our clients is always the same: 'Gregor nailed it.'
From technical audits to complex long-term search strategies, he is consistent, reliable and deeply knowledgeable. He’s a vital part of our freelance network. As a freelance placement business, our reputation depends on the quality of the experts we provide. Gregor is, hands down, one of the most effective SEO Specialists we’ve ever partnered with.
I work closely with Gregor, who spearheads our digital marketing strategy and has done so for several years.
His work directly led to doubling our revenue, while also building smart automations that improved customer engagement and saved the team significant time.
He combines strategic clarity with strong execution and is consistently reliable. Gregor has been a key long-term partner in our growth.
Gregor took full ownership of our lead generation initiative and delivered a clear, conversion-focused digital foundation.
His strategic approach resulted in a steady flow of high-quality enquiries, leading to multiple conversions within the first few months. He combines strong strategic thinking with practical execution and remains a trusted partner as the business continues to grow.
I worked closely with Gregor for several months and was consistently impressed by his top-level SEO skills. He delivers excellent results, thinks outside the box and brings a broad skill set to the team.
Our collaboration was open, effective and significantly advanced our content strategy. I highly recommend him as an experienced SEO specialist who truly gets things done.
I had the pleasure of collaborating with Gregor on multiple SEO, CRO and content projects.
In nearly 10 years in SEO, I’ve rarely seen someone match his ability to analyze large data sets, identify trends and turn them into actionable insights.
He also excels at making complex topics clear for stakeholders and is genuinely great to work with. I would collaborate with him again without hesitation.
Attract the right visitors and ensure every visit has the best chance of producing a commercial outcome, whether that is a sale, a lead or a meaningful step in the funnel.
The emphasis is on evidence and user experience. Content and technical work are designed for people first. Search performance is the measurable by-product.
Clicks that do not support business outcomes are deprioritised.
Because traffic itself is not a goal. And getting more traffic is not a solid SEO strategy.
Everybody can present some findings, especially if automated with some standard tools. Interpreting findings correctly and forming meaningful conclusions is what makes the difference.
Turning the conclusions into action points and implementing those is the key to why customers stay with SearchScaler for years.
SearchScaler follows only ethical, up-to-date SEO practices and believes in radical transparency. No hiding behind jargon. We explain what we're doing, why we're doing it and what the expected outcome is.
SEO doesn't exist in a vacuum. It works best when combined with other channels. We understand how search engine optimisation interacts with other areas such as PPC, social media presence and email marketing. We help you build a holistic digital marketing ecosystem where organic traffic supports the other efforts.
SearchScaler operates as a strategic partner, not just a service provider. The SEO process is holistic, treating your website as an interconnected ecosystem, ensuring every part contributes to growth.
Every engagement is shaped around the business context, existing constraints and opportunities. There are no fixed SEO packages. Scope and priorities are defined after an initial diagnostic conversation.
In general, the Organic Search Strategy Service includes:
Great SEO campaigns start with data, not guesses. Our SEO strategy phase involves deep-dive market research and competitor's CTR analysis. We don't just look for high-volume terms. We look for targeted keywords that signal intent.
Organic growth today is driven by relevance, clarity and usefulness. Not by publishing volume or keyword stuffing. Our SEO content services and SEO copywriting services are driven by the principle of E-E-A-T (Experience, Expertise, Authoritativeness and Trustworthiness).
Your website structure is the foundation of your success. Even the best content cannot rank if search engines cannot crawl it. Our technical SEO audits are rigorous, ensuring your site is fast, secure and easily understood by bots and humans alike.
This may include:
For deeper or highly specialised technical work, collaboration with trusted experts can be brought in when appropriate.
On page SEO is about more than just meta tags. It's about relevance. We optimise your headers, images and body copy to ensure they align perfectly with user intent. Our page SEO techniques ensure that when a user lands on your site, they find exactly what they were looking for.
Effective on-page SEO requires a granular look at how content is consumed:
Visibility is increasingly influenced by how a brand is referenced, cited and discussed, not just by links. To rank for competitive terms, you need authority. Our off page SEO efforts focus on quality link building and digital PR. We reject spammy tactics and stick with white-hat approaches.
Typical focus areas:
If impact can't be measured meaningfully, optimisation becomes guesswork. We look beyond simple search engine rankings and track organic traffic, generating quality leads and revenue.
This usually includes:
Monthly local insight report: For local clients, detailed reporting on calls, direction requests and website clicks your local profile is generating. Additionally live SEO performance dashboards can be provided using Looker Studio, for an easy-to-understand top-level view.
There is a misconception that high-quality SEO is only for Fortune 500 companies. SearchScaler provides affordable SEO services for small business and medium-sized companies who need enterprise-grade strategy without the bloated fees of a traditional marketing agency.
We believe affordable search engine optimisation services should not mean 'cheap' or low quality. Cheap SEO often relies on automated tools and dangerous tactics that can get your site penalised. Instead, our low cost SEO services are 'low cost' in terms of overhead but high value in terms of strategy.
Why 'Cheap SEO' is Expensive in the Long Run
We often hear from clients who have been burned by cheap SEO providers. These services usually rely on spammy link building that gets you penalised in the long-run, spinning low-quality content that ruins your brand reputation and ignoring crucial technical SEO issues. Repairing a penalised domain costs significantly more than doing it right the first time. Our affordable search engine optimisation services are priced to allow for genuine human expertise and safe, effective strategies.
Every engagement begins with a diagnostic. Before we start, we need to know where your site is currently standing. Our SEO audit service is a deep dive into your site's health, analysing technical signals, content gaps and authority deficits. We look at technical SEO issues, page content, website structure and off page signals, such as backlink structures.
Post-audit, you receive a custom SEO process roadmap with insights, prioritising high-impact fixes to improve your website's ranking.
Many SEO consultants will stop there. They don’t know how to turn findings into implementable action points. This is where SearchScaler excels. You are looking for a SEO professional for a reason: You don’t know how to do it yourself. We will not just draw the right conclusions. We will implement the fixes for you step by step.
We don't offer rigid, cookie-cutter SEO packages. A dental office needs dentist SEO services focused on local visibility, whilst an online retailer needs a broad ecommerce approach. We tailor our scope to fit your reality.
For many clients, the battleground is local. If you're a physical business or brick-and-mortar store, appearing in local search results is non-negotiable. Our local SEO services, incorporating essential aspects like citation management, are designed to put you on the map. We optimise your online visibility to capture high-intent local customers, to ensure that your neighbours find you first.
The Local SEO Checklist:
B2B cycles are long and complex. Our B2B SEO services focus on generating high-quality leads rather than high-volume traffic. We target decision-maker keywords and create white papers, case studies and technical guides that build trust and fill your pipeline.
For online stores, traffic is the lifeblood of revenue. Our ecommerce SEO services focus on product page optimisation, category structure and handling faceted navigation. We help you rank for commercial intent keywords that drive sales, not just traffic.
AEO services prepare your site for answer engines, while generative engine optimisation services ensure citability in AI responses. Our AEO services craft valuable content for featured snippets and voice search, complementing traditional search engine optimisation service.
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For most business owners, the world of search engines feels increasingly complex. The days of simply stuffing web pages with keywords are long gone. Today, search engine optimisation is a sophisticated discipline requiring a blend of technical excellence, user empathy and strategic content creation.
SearchScaler provides expert SEO services that are adaptable. Whether you need B2B SEO services to drive qualified leads or ecommerce SEO services to move inventory, the fundamental principle remains the same: outcome over clicks. We focus on building a sustainable online presence that creates genuine commercial value.
GEO stands for Generative Engine Optimisation. It means optimising content so generative AI systems (chatbots and generative search engines) reliably cite and reuse it as a source inside their answers. GEO focuses on producing sourceable, uniquely valuable content and external proof or evidence so AI models select your pages when composing summaries or conversational replies.
AIO stands for AI-Optimisation. It is an umbrella of technical and content practices that make pages easy for AI systems to parse and ingest. For example structured data, clear semantics, concise answer blocks and technical hygiene (fast pages, correct headers). AIO improves machine-readability and the likelihood that content can be extracted accurately by LLM pipelines.
AEO stands for Answer Engine Optimisation. It means crafting concise, authoritative answer-form content aimed at featured answers, voice assistants and direct-response placements. AEO is focused on human-facing answer formats (short definition blocks, FAQs and clear facts) that are likely to be surfaced directly in single-answer results.